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Natural Awakenings Twin Cities

Annual Give to the Max Day Helps Organizations Statewide

Oct 31, 2013 03:01PM

The fifth annual Give to the Max Day will be held on November 14. This 24-hour charitable-donation marathon raises money for organizations statewide through its website,

In 2012, Give to the Max Day inspired more than 53,000 donors from Minnesota and beyond to give $16.3 million dollars, breaking previous event records. Donations last year reached nearly 4,400 organizations across the state, including K-12 public schools, a new category. The event has raised more than $75 million dollars since it began four years ago.

“Give to the Max Day has truly become a tradition for many people across the state and an invaluable resource for thousands of organizations. It’s a fun way to make a huge difference for Minnesota’s nonprofits and schools,” says Dana Nelson, executive director. “It’s so easy for people to participate by donating using a mobile device or scheduling a donation prior to the event. The toughest part is figuring out what organizations to support.” 

Nonprofits and schools interested in learning more about Give to the Max Day can visit for details. They can learn how to create customized profiles to showcase their work and introduce their organizations to potential donors. In addition, donors can manage their charitable contributions by recording and storing receipts.

With an emphasis on mobile giving and a new incentive structure, organizers are helping donors make their contributions go farther this year

For more information, visit

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